Burghardt Tenderich
- Associate Director, Strategic Communication and Public Relations Center
- Associate Professor, USC Annenberg School for Communication and Journalism
Expertise Summary
Expert in new media and marketing research
Expertise
- new media
- marketing research
Additional Information
- Founding partner of TnT Initiatives LLC, a social media publishing and consulting firm focused on Web and health care technologies
- Was executive director of Center for Entrepreneurship and Technology at University of California at Berkeley
- Was vice president of public relations at Siebel Systems, and senior vice president and partner at technology PR agency Applied Communications