Advertise with USC Trojan Family Magazine

Advertise in USC Trojan Family Magazine to reach legions of University of Southern California supporters. USC Trojan Family Magazine is USC’s flagship magazine and is the only publication that goes to all engaged USC alumni in the U.S. with mailable addresses.

USC Alumni Magazine Audience and Circulation

  • Audience: print – mailable alumni, donors and parents of current undergraduates; email – alumni, donors, faculty, parents of current and former undergraduates, donors and supporters
  • Frequency: print – twice yearly (March/April and September/October); email – monthly (third Tuesday of each month)
  • Circulation: print – 307,000+, email – 326,000+

USC Alumni Magazine Advertising Rates and Guidelines

To see pricing for print and e-newsletter advertising, download our USC alumni magazine advertising rates.

To learn what kinds of ads we accept, download our USC alumni magazine advertising guidelines.

Questions? Email us at magazines@usc.edu.


USC Alumni Magazine Advertising Deadlines

Spring 2024 Print Magazine

Mails April 12, 2024

Insertion due: Jan. 26, 2023
Artwork due: Feb. 9, 2024

Autumn 2024 Print Magazine

Mails Oct. 4, 2024

Insertion due: July 20, 2024
Artwork due: Aug. 2, 2024

Spring 2025 Print Magazine

Mails April 5, 2025

Insertion due: Jan. 31, 2025
Artwork due: Feb. 14, 2025

Autumn 2025 Print Magazine

Mails Oct. 3, 2025

Insertion due: Jul. 18, 2025
Artwork due: Aug. 1, 2025

E-newsletters 2023-24

Feb. 28, 2023, e-newsletter
Insertion due: Feb. 8
Artwork due: Feb. 10

March. 21, 2023, e-newsletter
Insertion due: March 7
Artwork due: March 10

April 18, 2023, e-newsletter
Insertion due: April 5
Artwork due: April 10

May 23, 2023. e-newsletter
Insertion due: May 3
Artwork due: May 5

June 20, 2023, e-newsletter
Insertion due: June 1
Artwork due: June 5

July 18, 2023, e-newsletter
Insertion due: June 28
Artwork due: June 30

Aug. 22, 2023, e-newsletter
Insertion due: Aug. 2
Artwork due: Aug. 4

Sept. 19, 2023, e-newsletter
Insertion due: Aug. 29
Artwork due: Sept. 1

Oct. 24, 2022, e-newsletter
Insertion due: Oct. 9
Artwork due: Oct. 11

Nov. 14, 2023, e-newsletter
Insertion due: Oct. 27
Artwork due: Oct. 30

Dec. 12, 2023, e-newsletter
Insertion due: Nov. 15
Artwork due: Nov. 17

Jan. 23, 2024, e-newsletter
Insertion due: Jan. 3
Artwork due: Jan. 5


Discuss or Request Advertising in USC’s Alumni Magazine

To learn more about advertising, contact magazines@usc.edu. To request placement of an ad, please fill out our insertion form before the next insertion deadline.

Print ad insertion form

Email ad insertion form