Pressroom

The Salton Sea in southern California’s Imperial Valley—now aptly dubbed “Lithium Valley”—has emerged as a global hotspot for this critical mineral and contains some of the world’s largest lithium deposits, according to a recent U.S. Department of Energy report.

USC experts provide insights into the key trends that are likely to shape consumer behavior during the holiday season.

Two stories dominated Alzheimer’s news this year: The FDA’s approval of Leqembi, the first drug to slow progression of the disease, and a surprising study showing that mild cognitive impairment is wildly underdiagnosed. USC researchers are available to discuss.

Two new USC Dornsife studies suggest that of the 8 million Americans who have MCI, more than 90% don’t know it — an especially worrisome finding since early diagnosis is key to delaying onset of dementia and Alzheimer’s disease.

USC and SCEC experts are available for interviews on earthquakes, in topics ranging from the physics underlying Earth movements to the financial fallout from natural disasters.