USC Today

Mathew Curtis

Expert in communication, advertising and consumer decision-making
  • Clinical Assistant Professor, USC Annenberg School for Communication and Journalism
Office: (213) 821-4430

Expertise

  • advertising and marketing
  • interpersonal communication
  • consumer decision-making processes
  • emotion and the role of comparison
  • health communication
  • research methods
  • linguistics

Additional Information

  • Examined effects of language contained in jury instructions on the jury’s deliberation and outcomes.
  • Served as statistical consultant for researchers and business entrepreneurs.