In a recent study, USC and Australian researchers found that the strength of people’s convictions in climate science can weaken when they are exposed repeatedly to statements or claims that contradict their beliefs.
USC Dornsife researchers found that butterfly sightings on one popular online platform leaned toward easily photographed or especially interesting specimens.
With help from a little movie magic, USC researchers reveal the unique brain activity of mixed emotions, verifying they are more than a figment of the mind.
USC scholars explain why social media is so all-consuming — and how we can help break the habit.
USC’s Katrina Brownell finds that negative personality traits in entrepreneurs can foster new venture success – but most only in moderation.
Individual attitudes toward renewable energy and climate change are based on myriad psychological factors that range from the straightforward to the obscure.
Research from USC Dornsife shows that moral values predict regional differences in COVID-19 vaccination rates beyond structural, demographic and political barriers to vaccination.
Understanding and changing the environment in which habits form is a critical step when it comes to breaking unwanted behaviors and forming healthy ones.
As late as 1970, only about 5% of Americans chose cremation; now, more than half of us choose the method. A USC expert explains why.
A USC researcher and colleagues found a way to detect powerful “inner circles” in large organizations simply by studying networks that map emails being sent among employees.
